
The Team Behind Your Appointment Setting Results
Joe Schneider has spent 24 years in direct B2B sales — from door-to-door at ADT to building and training high-performance sales teams in advertising and life insurance. He founded Automatic Appointments to solve the problem every sales professional faces: needing more appointments on the calendar without spending all day cold calling. Joe has personally trained hundreds of sales professionals and more than a thousand appointment setters. The cold calling systems he developed have generated hundreds of thousands of qualified appointments across industries including insurance, merchant services, advertising, and commercial services. He lives in Edina, Minnesota with his wife and two sons.
Joe Piotrowski built his sales career on one fundamental belief: the person setting the appointment is just as important as the person closing the deal. He spent years running a B2C sales office for Vector Marketing before launching and running five local publications — building each from the ground up and selling all of the advertising without ever setting a single sales meeting himself. Every appointment was set by appointment setters he personally hired and trained. That experience showed him firsthand what great appointment setting can do for a sales operation — and what happens when it breaks down. Joe has trained over a thousand appointment setters and brings that hands-on knowledge to every client campaign at Automatic Appointments. He lives in Las Vegas, Nevada with his wife Eliza.